TRADEMARKS
Trademarks > TMEP Index > Chapter 1200

Chapter 1200

Substantive Examination of Applications

1201 Ownership of Mark

1201.01 Claim of Ownership May Be Based on Use By Related Companies

1201.02 Identifying the Applicant in the Application

1201.02(a) Identifying the Applicant Properly

1201.02(b) Application Void if Wrong Party Identified as the Applicant

1201.02(c) Correcting Errors in How the Applicant Is Identified

1201.02(d) Operating Divisions

1201.02(e) Changes in Ownership After Application Is Filed

1201.03 Use by Related Companies

1201.03(a) Use Solely by Related Company Must be Disclosed

1201.03(b) No Explanation of Applicant’s Control Over Use of Mark by Related Companies Required

1201.03(c) Wholly Owned Related Companies

1201.03(d) Common Stockholders, Directors or Officers

1201.03(e) Sister Corporations

1201.03(f) License and Franchise Situations

1201.04 Inquiry Regarding Parties Named on Specimens or Elsewhere in Record

1201.05 Acceptable Claim of Ownership Based on Applicant’s Own Use

1201.06 Special Situations Pertaining to Ownership

1201.06(a) Applicant Is Merely Distributor or Importer

1201.06(b) Goods Manufactured in a Country Other than Where Applicant Is Located

1201.07 Related Companies and Likelihood of Confusion

1201.07(a) “Single Source” – “Unity of Control”

1201.07(b) Appropriate Action with Respect to Assertion of Unity of Control

1201.07(b)(i) When Either Applicant or Registrant Owns All of the Other Entity

1201.07(b)(ii) When Either Applicant or Registrant Owns Substantially All of the Other Entity

1201.07(b)(iii) When the Record Does Not Support a Presumption of Unity of Control

1201.07(b)(iv) When the Record Contradicts an Assertion of Unity of Control

1202 Use of Subject Matter as Trademark

1202.01 Refusal of Matter Used Solely as a Trade Name

1202.02 Registration of Trade Dress

1202.02(a) Functionality

1202.02(a)(i) Statutory Basis for Functionality Refusal

1202.02(a)(ii) Purpose of Functionality Doctrine

1202.02(a)(iii) Background and Definitions

1202.02(a)(iii)(A) Functionality

1202.02(a)(iii)(B) De Jure” and “De Facto” Functionality

1202.02(a)(iv) Burden of Proof in Functionality Determinations

1202.02(a)(v) Evidence and Considerations Regarding Functionality Determinations

1202.02(a)(v)(A) Utility Patents and Design Patents

1202.02(a)(v)(B) Advertising, Promotional or Explanatory Material in Functionality Determinations

1202.02(a)(v)(C) Availability of Alternative Designs in Functionality Determinations

1202.02(a)(v)(D) Ease or Economy of Manufacture in Functionality Determinations

1202.02(a)(vi) Aesthetic Functionality

1202.02(a)(vii) Functionality and Service Marks

1202.02(a)(viii) Functionality and Non-Traditional Marks

1202.02(b) Distinctiveness of Trade Dress

1202.02(b)(i) Distinctiveness and Product Design Trade Dress

1202.02(b)(ii) Distinctiveness and Product Packaging Trade Dress for Goods or Services

1202.02(c) Distinctiveness and Functionality are Separate Issues

1202.02(d) Drawing and Description of Mark in Trade Dress Applications

1202.02(e) Trade Dress in Intent-to-Use Applications

1202.02(f) Trade Dress in §44 and §66(a) Applications

1202.03 Refusal on Basis of Ornamentation

1202.03(a) Commercial Impression

1202.03(b) Practices of the Trade

1202.03(c) “Secondary Source”

1202.03(d) Evidence of Distinctiveness

1202.03(e) Ornamentation with Respect to Intent-to-Use Applications

1202.03(f) Ornamentation: Case References

1202.03(f)(i) Slogans or Words Used on the Goods

1202.03(f)(ii) Designs Used on the Goods

1202.03(f)(iii) Trade Dress on the Containers for the Goods

1202.03(g) Ornamentation Cases and Acquired Distinctiveness

1202.04 Informational Matter

1202.05 Color as a Mark

1202.05(a) Color Marks Never Inherently Distinctive

1202.05(b) Functional Color Marks Not Registrable

1202.05(c) Color as a Separable Element

1202.05(d) Drawings of Color Marks Required

1202.05(d)(i) Drawings of Color Marks in Trademark Applications

1202.05(d)(ii) Drawings of Color Marks in Service Mark Applications

1202.05(d)(iii) Drawings for Marks Including Both Color and Words or Design

1202.05(e) Written Explanation of a Color Mark

1202.05(f) Specimens for Color Marks

1202.05(g) Special Considerations for Service Mark Applications

1202.05(h) Applications for Color Marks Based on Intent-to-Use

1202.05(i) Applications for Color Marks Based on §44 or §66(a)

1202.06 Goods in Trade

1202.06(a) Goods Must Have Utility to Others

1202.06(b) Registration Must Be Refused if Trademark Not Used on Goods in Trade

1202.06(c) “Goods in Trade” in Intent-to-Use Applications

1202.07 Marks That Identify Columns or Sections of Publications

1202.07(a) Marks That Identify Columns or Sections of Printed Publications

1202.07(a)(i) Syndicated Columns and Sections

1202.07(a)(ii) Non-Syndicated Columns and Sections

1202.07(a)(iii) Marks That Identify Columns and Sections of Printed Publications in Intent-to-Use Applications

1202.07(b) Marks That Identify Columns and Sections of Online Publications

1202.08 Title of a Single Creative Work

1202.08(a) What Constitutes a Single Creative Work

1202.08(b) What Does Not Constitute a Single Creative Work

1202.08(c) Complete Title of the Work – Evidence of a Series

1202.08(d) Portion of a Title of the Work

1202.08(d)(i) Mark Must Create a Separate Commercial Impression

1202.08(d)(ii) Establishing a Series When the Mark is a Portion of the Title

1202.08(d)(iii) Evidence that the Portion of the Title is Promoted or Recognized as a Mark

1202.08(e) Identification of Goods/Services

1202.08(f) Title of a Single Work in an Intent-to-Use Application

1202.09 Names of Artists and Authors

1202.09(a) Names And Pseudonyms of Authors and Performing Artists

1202.09(a)(i) Author or Performer’s Name – Evidence of a Series

1202.09(a)(ii) Evidence that the Name is a Source Identifier

1202.09(a)(ii)(A) Promotion and Recognition of the Name

1202.09(a)(ii)(B) Control over the Nature and Quality of the Goods

1202.09(a)(iii) Names of Authors and Performing Artists in Intent-to-Use Applications

1202.09(b) Names of Artists Used on Original Works of Art

1202.10 Names and Designs of Characters in Creative Works

1202.11 Background Designs and Shapes

1202.12 Varietal and Cultivar Names (Examination of Applications for Seeds and Plants)

1202.13 Scent, Fragrance or Flavor

1202.14 Holograms

1202.15 Sound Marks

1202.16 Model or Grade Designations

1203 Refusal on Basis of Immoral or Scandalous Matter; Deceptive Matter; Matter which May Disparage, Falsely Suggest a Connection, or Bring into Contempt or Disrepute

1203.01 Immoral or Scandalous Matter

1203.02 Deceptive Matter

1203.02(a) Distinction between Marks Comprising Deceptive Matter (§2(a)) and Deceptively Misdescriptive Marks (§2(e)(1))

1203.02(b) Deceptive Matter: Case References

1203.03 Matter which May Disparage, Falsely Suggest a Connection, or Bring into Contempt or Disrepute

1203.03(a) “Persons” Defined

1203.03(b) “National Symbols” Defined

1203.03(c) Disparagement, Bringing into Contempt and Bringing into Disrepute

1203.03(d) Disparagement, Bringing into Contempt and Bringing into Disrepute: Case References

1203.03(e) False Suggestion of a Connection

1203.03(f) False Suggestion of a Connection: Case References

1204 Refusal on Basis of Flag, Coat of Arms or Other Insignia of United States, State or Municipality, or Foreign Nation

1205 Refusal on Basis of Matter Protected by Statute or Convention

1205.01 Statutory Protection

1205.01(a) Examination Procedures for Marks Comprising a Red Crystal or Red Crescent on a White Background; or the Phrases “Red Crescent” or “Third Protocol Emblem”

1205.01(a)(i) First Use After December 8, 2005

1205.01(a)(ii) First Use On or Before December 8, 2005 – Grandfather Clause

1205.01(a)(iii) Date of First Use Not Specified

1205.01(a)(iv) Nature of the Mark

1205.01(a)(v) Amendments to Disclaim, Delete, or Amend the Unregistrable Symbol or Designation

1205.01(a)(vi) Parties Authorized to use the Red Crescent and Third Protocol Emblem

1205.02 Article 6ter of the Paris Convention

1206 Refusal on Basis of Name, Portrait or Signature of Particular Living Individual or Deceased U.S. President Without Consent

1206.01 Name, Portrait or Signature

1206.02 Particular Living Individual or Deceased U.S. President

1206.03 Consent of Individual or President’s Widow Required

1206.03(a) Consent Must Be Written Consent to Registration

1206.03(b) Implicit Consent

1207 Refusal on Basis of Likelihood of Confusion, Mistake or Deception

1207.01 Likelihood of Confusion

1207.01(a) Relatedness of the Goods or Services

1207.01(a)(i) Goods or Services Need Not Be Identical

1207.01(a)(ii) Goods May Be Related to Services

1207.01(a)(ii)(A) Food and Beverage Products Versus Restaurant Services

1207.01(a)(iii) Reliance on Identification of Goods/Services in Registration and Application

1207.01(a)(iv) No “Per Se” Rule

1207.01(a)(v) Expansion of Trade Doctrine

1207.01(a)(vi) Evidence Showing Relatedness of Goods or Services

1207.01(b) Similarity of the Marks

1207.01(b)(i) Word Marks

1207.01(b)(ii) Similarity In Appearance

1207.01(b)(iii) Comparing Marks That Contain Additional Matter

1207.01(b)(iv) Similarity in Sound – Phonetic Equivalents

1207.01(b)(v) Similarity in Meaning

1207.01(b)(vi) Doctrine of Foreign Equivalents

1207.01(b)(vii) Transposition of Terms

1207.01(b)(viii) Marks Consisting of Multiple Words

1207.01(b)(ix) Weak or Descriptive Marks

1207.01(b)(x) Parody Marks

1207.01(c) Design Marks

1207.01(c)(i) Legal Equivalents – Comparison of Words and Their Equivalent Designs

1207.01(c)(ii) Composite Marks Consisting of Both Words and Designs

1207.01(c)(iii) Comparison of Standard Character Marks and Special Form Marks

1207.01(c)(iv) Matter Depicted in Broken Lines

1207.01(d) Miscellaneous Considerations

1207.01(d)(i) Doubt Resolved in Favor of Registrant

1207.01(d)(ii) Absence of Actual Confusion

1207.01(d)(iii) Third-Party Registrations and Evidence of Third-Party Use

1207.01(d)(iv) Collateral Attack on Registration Improper in Ex Parte Proceeding

1207.01(d)(v) Classification of Goods/Services

1207.01(d)(vi) Prior Decisions of Examining Attorneys

1207.01(d)(vii) Sophisticated Purchasers

1207.01(d)(viii) Consent Agreements

1207.01(d)(ix) Fame of Mark

1207.01(d)(x) Conflicting Marks Owned by Different Parties

1207.02 Marks That Are Likely to Deceive

1207.03 Marks Previously Used in United States but Not Registered

1207.04 Concurrent Use Registration

1207.04(a) Concurrent Use – In General

1207.04(b) Filing Basis of Application Seeking Concurrent Use

1207.04(c) Basis for Concurrent Use Registration

1207.04(d) Determining Eligibility for Concurrent Use

1207.04(d)(i) Requirements for All Concurrent Use Applications

1207.04(e) Applications Subject to Concurrent Use Proceeding Before the Trademark Trial and Appeal Board

1207.04(e)(i) Preparing the File for Publication

1207.04(f) Application for Concurrent Use Registration Pursuant to Court Decree

1207.04(f)(i) Preparing the File for Publication

1208 Conflicting Marks in Pending Applications

1208.01 Priority for Publication or Issue Based on Effective Filing Date

1208.01(a) What Constitutes Conflict Between Pending Applications

1208.01(b) What Constitutes Effective Filing Date

1208.01(c) Change in Effective Filing Date During Examination

1208.01(d) Examination of Conflicting Marks After Reinstatement or Revival

1208.02 Conflicting Applications Examination Procedure

1208.02(a) Examination of Application with Earliest Effective Filing Date

1208.02(b) Action on Later-Filed Application: Giving Notice of the Earlier Application or Applications

1208.02(c) Suspension of Later-Filed Application

1208.02(d) Action on Later-Filed Application upon Disposition of the Earlier Application or Applications

1208.02(e) Applicant’s Argument on Issues of Conflict

1208.02(f) Conflicting Mark Mistakenly Published or Approved for Issuance on the Supplemental Register

1208.03 Procedure Relating to Possibility of Interference

1208.03(a) Procedures on Request for Interference

1208.03(b) Decision on Request for Interference

1208.03(c) Procedure When Interference Is to be Declared

1209 Refusal on Basis of Descriptiveness

1209.01 Distinctiveness/Descriptiveness Continuum

1209.01(a) Fanciful, Arbitrary and Suggestive Marks

1209.01(b) Merely Descriptive Marks

1209.01(c) Generic Terms

1209.01(c)(i) Test

1209.01(c)(ii) Terminology

1209.01(c)(iii) Generic Matter: Case References

1209.02 Procedure for Descriptiveness and/or Genericness Refusal

1209.03 Considerations Relevant to Determination of Descriptiveness

1209.03(a) Third-Party Registrations

1209.03(b) No Dictionary Listing

1209.03(c) First or Only User

1209.03(d) Combined Terms

1209.03(e) More Than One Meaning

1209.03(f) Picture or Illustration

1209.03(g) Foreign Equivalents/Dead or Obscure Languages

1209.03(h) Incongruity

1209.03(i) Intended Users

1209.03(j) Phonetic Equivalent

1209.03(k) Laudatory Terms

1209.03(l) Telephone Numbers

1209.03(m) Domain Names

1209.03(n) “America” or “American”

1209.03(o) “National” or “International”

1209.03(p) Function or Purpose

1209.03(q) Source or Provider of Goods or Services

1209.03(r) Retail Store and Distributorship Services

1209.03(s) Slogans

1209.03(t) Repetition of Descriptive Term

1209.03(u) Punctuation

1209.04 Deceptively Misdescriptive Marks

1210 Refusal on Basis of Geographic Significance

1210.01 Elements

1210.01(a) Geographically Descriptive Marks – Test

1210.01(b) Geographically Deceptively Misdescriptive Marks – Test

1210.01(c) Geographically Deceptive Marks – Test

1210.02 Primarily Geographic Significance

1210.02(a) Geographic Locations

1210.02(b) Primary Significance

1210.02(b)(i) Other Meanings

1210.02(b)(i)(A) Surname Significance

1210.02(b)(ii) More Than One Geographic Location With Same Name

1210.02(b)(iii) Non-Geographic Characteristics of Goods or Services

1210.02(b)(iv) “America” or “American” and Similar Terms in Marks

1210.02(c) Geographic Terms Combined With Additional Matter

1210.02(c)(i) Two Geographic Terms Combined

1210.02(c)(ii) Geographic Terms Combined With Descriptive or Generic Matter

1210.02(c)(iii) Arbitrary, Fanciful or Suggestive Composites

1210.03 Geographic Origin of the Goods or Services

1210.04 Goods/Place or Services/Place Association

1210.04(a) Establishing Goods/Place Association

1210.04(b) Establishing Services/Place Association

1210.04(c) Obscure or Remote Geographic Marks

1210.04(d) Arbitrary Use of Geographic Terms

1210.05 Geographically Deceptive Marks

1210.05(a) Basis for Refusal

1210.05(b) Materiality of Deception

1210.05(b)(i) Materiality of Deception In Cases Involving Goods

1210.05(b)(ii) Materiality of Deception In Cases Involving Services

1210.06 Procedure for Examining Geographic Composite Marks

1210.06(a) Marks That Include Primarily Geographically Descriptive Terms Combined With Additional Matter

1210.06(b) Marks That Include Primarily Geographically Deceptively Misdescriptive and Deceptive Terms Combined With Additional Matter

1210.07 Supplemental Register and Section 2(f)

1210.07(a) Registrability of Geographic Terms on the Supplemental Register

1210.07(b) Registrability of Geographic Terms Under Section 2(f)

1210.08 Geographical Indications Used on Wines and Spirits

1210.08(a) Geographical Indications Used on Wines and Spirits That Do Not Originate in the Named Place

1210.08(b) Geographical Indications Used on Wines and Spirits That Originate in the Named Place

1210.08(c) Geographical Indications That Are Generic for Wines and Spirits

1210.09 Geographic Certification Marks

1211 Refusal on Basis of Surname

1211.01 “Primarily Merely a Surname”

1211.01(a) Non-Surname Significance

1211.01(a)(i) Ordinary Language Meaning

1211.01(a)(ii) Phonetic Equivalent of Term With Ordinary Language Meaning

1211.01(a)(iii) Geographical Significance

1211.01(a)(iv) Historical Place or Person

1211.01(a)(v) Rare Surnames

1211.01(a)(vi) “Look And Feel” of a Surname

1211.01(a)(vii) Doctrine of Foreign Equivalents

1211.01(b) Surname Combined with Additional Matter

1211.01(b)(i) Double Surnames

1211.01(b)(ii) Stylization or Design Elements

1211.01(b)(iii) Surname Combined with Initials

1211.01(b)(iv) Surname Combined with Title

1211.01(b)(v) Surname in Plural or Possessive Form

1211.01(b)(vi) Surname Combined with Wording

1211.01(b)(vii) Surname Combined With Domain Name

1211.02 Evidence Relating to Surname Refusal

1211.02(a) Evidentiary Burden – Generally

1211.02(b) Evidentiary Considerations

1211.02(b)(i) Telephone Directory Listings

1211.02(b)(ii) LEXIS-NEXIS® Research Database Evidence

1211.02(b)(iii) Surname of Person Associated with Applicant

1211.02(b)(iv) Specimens Confirming Surname Significance of Term

1211.02(b)(v) Negative Dictionary Evidence

1211.02(b)(vi) Evidence of Fame of a Mark

1212 Acquired Distinctiveness or Secondary Meaning

1212.01 General Evidentiary Matters

1212.02 General Procedural Matters

1212.02(a) Situations in which a Claim of Distinctiveness under §2(f) Is Appropriate

1212.02(b) Section 2(f) Claim Is, for Procedural Purposes, a Concession that Matter Is Not Inherently Distinctive

1212.02(c) Claiming §2(f) Distinctiveness in the Alternative

1212.02(d) Unnecessary §2(f) Claims

1212.02(e) Disclaimers in Applications Claiming Distinctiveness under §2(f)

1212.02(f) Section 2(f) Claim in Part (as to a Portion of the Mark)

1212.02(g) Examining Attorney’s Role in Suggesting §2(f) or Appropriate Kind/Amount of Evidence

1212.02(h) Non-Final and Final Refusals

1212.02(i) Section 2(f) Claim with Respect to Incapable Matter

1212.03 Evidence of Distinctiveness Under §2(f)

1212.04 Prior Registrations as Proof of Distinctiveness

1212.04(a) Sufficiency of Claim vis-ŕ-vis Nature of the Mark

1212.04(b) “Same Mark”

1212.04(c) Relatedness of Goods or Services

1212.04(d) Registration Must Be in Full Force and Effect and on Principal Register or under Act of 1905

1212.04(e) Form of §2(f) Claim Based on Ownership of Prior Registrations

1212.05 Five Years of Use as Proof of Distinctiveness

1212.05(a) Sufficiency of Claim Vis-ŕ-Vis Nature of the Mark

1212.05(b) “Substantially Exclusive and Continuous”

1212.05(c) Use “as a Mark”

1212.05(d) Form of the Proof of Five Years’ Use

1212.06 Establishing Distinctiveness by Actual Evidence

1212.06(a) Long Use of the Mark

1212.06(b) Advertising Expenditures

1212.06(c) Affidavits or Declarations Asserting Recognition of Mark as Source Indicator

1212.06(d) Survey Evidence, Market Research and Consumer Reaction Studies

1212.06(e) Miscellaneous Considerations Regarding Evidence Submitted to Establish Distinctiveness

1212.06(e)(i) First or Only User

1212.06(e)(ii) State Trademark Registrations

1212.06(e)(iii) Design Patent

1212.06(e)(iv) Acquiescence to Demands of Competitors

1212.07 Form of Application Asserting Distinctiveness

1212.08 Section 44 and §66(a) Applications and Distinctiveness

1212.09 Intent-to-Use Applications and Distinctiveness

1212.09(a) Section 2(f) Claim Requires Prior Use

1212.09(b) Claim of §2(f) “in Part” in §1(b) Application

1212.10 Printing “§2(f)” Notations

1213 Disclaimer of Elements in Marks

1213.01 History of Disclaimer Practice

1213.01(a) Discretion in Requiring Disclaimer

1213.01(b) Refusal to Register Because of Failure to Disclaim

1213.01(c) Voluntary Disclaimer of Registrable or Unregistrable Matter

1213.02 “Composite” Marks

1213.03 Disclaimer of Unregistrable Components of Marks

1213.03(a) “Unregistrable Components” in General

1213.03(b) Generic Matter and Matter Which Does Not Function as a Mark

1213.03(c) Pictorial Representations of Descriptive Matter

1213.03(d) Entity Designations

1213.04 Trade Names

1213.05 “Unitary” Marks

1213.05(a) Compound Word Marks

1213.05(a)(i) Telescoped Words

1213.05(a)(ii) Compound Words Formed with Hyphen or Other Punctuation

1213.05(b) Slogans

1213.05(c) “Double Entendre”

1213.05(d) Incongruity

1213.05(e) Sound Patterns

1213.05(f) Display of Mark

1213.06 Entire Mark May Not Be Disclaimed

1213.07 Removal Rather than Disclaimer

1213.08 Form of Disclaimers

1213.08(a) Wording of Disclaimer

1213.08(a)(i) Standardized Printing Format for Disclaimer

1213.08(a)(ii) Unacceptable Wording for Disclaimer

1213.08(b) Disclaimer of Unregistrable Matter in Its Entirety

1213.08(c) Disclaimer of Misspelled Words

1213.08(d) Disclaimer of Non-English Words

1213.09 Mark of Another May Not Be Registered with Disclaimer

1213.10 Disclaimer in Relation to Likelihood of Confusion

1213.11 Acquiring Rights in Disclaimed Matter

1214 “Phantom” Elements in Marks

1214.01 Single Application May Seek Registration of Only One Mark

1214.02 Agreement of Mark on Drawing With Mark on Specimens or Foreign Registration

1214.03 “Phantom Marks” in Intent-to-Use Applications

1214.04 “Phantom Marks” in §44 and §66(a) Applications

1215 Marks Composed, in Whole or in Part, of Domain Names

1215.01 Background

1215.02 Use as a Mark

1215.02(a) Use Applications

1215.02(b) Advertising One’s Own Products or Services on the Internet is not a Service

1215.02(c) Agreement of Mark on Drawing with Mark on Specimens of Use

1215.02(d) Marks Comprised Solely of TLDs for Domain Name Registry Services

1215.02(e) Intent-to-Use Applications

1215.02(f) Section 44 and §66(a) Applications

1215.03 Surnames

1215.04 Descriptiveness

1215.05 Generic Refusals

1215.06 Marks Containing Geographical Matter

1215.07 Disclaimers

1215.08 Material Alteration

1215.08(a) Adding or Deleting TLDs in Domain Name Marks

1215.08(b) Adding or Deleting TLDs in Other Marks

1215.09 Likelihood of Confusion

1215.10 Marks Containing the Phonetic Equivalent of a Top-Level Domain

1216 Effect of Applicant’s Prior Registrations

1216.01 Decisions Involving Prior Registrations Not Controlling

1216.02 Effect of “Incontestability” in Ex Parte Examination

1217 Res Judicata, Collateral Estoppel and Stare Decisis

1201 Ownership of Mark

Under §1(a)(1) of the Trademark Act, 15 U.S.C. §1051(a)(1), an application based on use in commerce must be filed by the owner of the mark. A §1(a) application must include a verified statement that the applicant believes it is the owner of the mark sought to be registered. 15 U.S.C. §1051(a)(3)(A); 37 C.F.R. §2.33(b)(1). An application that is not filed by the owner is void. See TMEP §1201.02(b).

An application under §1(b) or §44 of the Act, 15 U.S.C. §1051(b) or §1126, must be filed by a party who is entitled to use the mark in commerce, and must include a verified statement that the applicant is entitled to use the mark in commerce and that the applicant has a bona fide intention to use the mark in commerce as of the application filing date. 15 U.S.C. §§1051(b)(3), 1126(d)(2) and 1126(e); 37 C.F.R. §2.33(b)(2). When the person designated as the applicant is not the person with a bona fide intention to use the mark in commerce, the application is void. See TMEP §1201.02(b).

In a §1(b) application, before the mark can be registered, the applicant must file an amendment to allege use under 15 U.S.C. §1051(c) (see TMEP §§1104 et seq.) or a statement of use under 15 U.S.C. §1051(d) (see TMEP §§1109 et seq.) that states that the applicant is the owner of the mark. 15 U.S.C. §§1051(b)(3)(A) and (B); 37 C.F.R. §§2.76(b)(1) and 2.88(b)(1).

In a §44 application, the applicant must be the owner of the foreign application or registration on which the United States application is based as of the filing date of the United States application. See TMEP §1005.

An application under §66(a) of the Trademark Act (i.e., a request for extension of protection of an international registration to the United States under the Madrid Protocol), must be filed by the holder of the international registration. 15 U.S.C. §1141e(a). The application must include a verified statement that the applicant has a bona fide intention to use the mark in commerce. 15 U.S.C. §1141(5). The verified statement in a §66(a) application is part of the international registration on file at the International Bureau of the World Intellectual Property Organization (“IB”). The IB will have established that the international registration includes this verified statement before it sends the request for extension of protection to the United States Patent and Trademark Office (“USPTO”). See TMEP §804.06. The request for extension of protection remains part of the international registration, and ownership is determined by the IB. See TMEP §501.07 regarding assignment of §66(a) applications.

1201.01 Claim of Ownership May Be Based on Use By Related Companies

In an application under §1 of the Trademark Act, an applicant may base its claim of ownership of a trademark or a service mark on:

(1) its own exclusive use of the mark;

(2) use of the mark solely by a related company whose use inures to the applicant’s benefit (see TMEP §§1201.03 et seq.); or

(3) use of the mark both by the applicant and by a related company whose use inures to the applicant’s benefit (see TMEP §1201.05).

Where the mark is used by a related company, the owner is the party who controls the nature and quality of the goods sold or services rendered under the mark. The owner is the only proper party to apply for registration. 15 U.S.C. §1051. See TMEP §§1201.03 et seq. for additional information about use by related companies.

The examining attorney should accept the applicant’s statement regarding ownership of the mark unless it is clearly contradicted by information in the record. In re Los Angeles Police Revolver and Athletic Club, Inc., 69 USPQ2d 1630 (TTAB 2003).

The Office does not inquire about the relationship between the applicant and other parties named on the specimen or elsewhere in the record, except when the reference to another party clearly contradicts the applicant’s verified statement that it is the owner of the mark or entitled to use the mark. Moreover, where the application states that use of the mark is by a related company or companies, the examining attorney should not require any explanation of how the applicant controls such use.

The above provisions also apply to service marks, collective marks and certification marks, except that, by definition, collective marks and certification marks are not used by the owner of the mark, but are used by others under the control of the owner. 15 U.S.C. §§1053 and 1054. See TMEP §§1303.01, 1304.03 and 1306.01(a).

See TMEP §1201.04 for information about when an examining attorney should issue an inquiry or refusal with respect to ownership.

1201.02 Identifying the Applicant in the Application

1201.02(a) Identifying the Applicant Properly

The applicant may be any person or entity capable of suing and being sued in a court of law. See TMEP §§803 et seq. for the appropriate format for identifying the applicant and setting forth the relevant legal entity. See TMEP §1201.03(a) regarding the form for indicating that the mark is used solely by a related company.

1201.02(b) Application Void if Wrong Party Identified as the Applicant

An application must be filed by the party who is the owner of (or is entitled to use) the mark as of the application filing date. See TMEP §1201.

An application based on use in commerce under 15 U.S.C. §1051(a) must be filed by the party who owns the mark on the application filing date. If the applicant does not own the mark on the application filing date, the application is void. 37 C.F.R. §2.71(d). Huang v. Tzu Wei Chen Food Co. Ltd., 849 F.2d 1458, 7 USPQ2d 1335 (Fed. Cir. 1988); Great Seats, Ltd. v. Great Seats, Inc., ___ USPQ2d ___, Canc. No. 92032524 (TTAB June 14, 2007).

If the record indicates that the applicant is not the owner of the mark, the examining attorney should refuse registration on that ground. The statutory basis for this refusal is §1 of the Trademark Act, 15 U.S.C. §1051, and, where related company issues are relevant, §§5 and 45 of the Act, 15 U.S.C. §§1055 and 1127. The examining attorney should not have the filing date cancelled or refund the application filing fee.

In an application under §1(b) or §44 of the Trademark Act, 15 U.S.C. §1051(b) or §1126, the applicant must be entitled to use the mark in commerce on the application filing date, and the application must include a verified statement that the applicant has a bona fide intention to use the mark in commerce. 15 U.S.C. §§1051(b)(3)(A), 1051(b)(3)(B), 1126(d)(2) and 1126(e). When the person designated as the applicant was not the person with a bona fide intention to use the mark in commerce at the time the application was filed, the application is void. American Forests v. Sanders, 54 USPQ2d 1860 (TTAB 1999), aff’d, 232 F.3d 907 (Fed. Cir. 2000) (intent-to-use application filed by an individual held void, where the entity that had a bona fide intention to use the mark in commerce on the application filing date was a partnership composed of the individual applicant and her husband). However, the examining attorney will not inquire into the bona fides, or good faith, of an applicant’s asserted intention to use a mark in commerce during ex parte examination, unless there is evidence in the record clearly indicating that the applicant does not have a bona fide intention to use the mark in commerce. See TMEP §1101.

When an application is filed in the name of the wrong party, this defect cannot be cured by amendment or assignment. 37 C.F.R. §2.71(d); TMEP §803.06. However, if the application was filed by the owner, but there was a mistake in the manner in which the applicant’s name was set forth in the application, this may be corrected. See TMEP §1201.02(c) for examples of correctable and non-correctable errors.

See TMEP §1201 regarding ownership of a §66(a) application.

1201.02(c) Correcting Errors in How the Applicant Is Identified

If the party applying to register the mark is in fact the owner of the mark, but there is a mistake in the manner in which the name of the applicant is set out in the application, the mistake may be corrected by amendment. U.S. Pioneer Electronics Corp. v. Evans Marketing, Inc., 183 USPQ 613 (Comm’r Pats. 1974). However, the application may not be amended to designate another entity as the applicant. 37 C.F.R. §2.71(d); TMEP §803.06. An application filed in the name of the wrong party is void and cannot be corrected by amendment. Huang v. Tzu Wei Chen Food Co. Ltd., 849 F.2d 1458, 7 USPQ2d 1335 (Fed. Cir. 1988); Great Seats, Ltd. v. Great Seats, Inc., ___ USPQ2d ___, Canc. No. 92032524 (TTAB June 14, 2007); In re Tong Yang Cement Corp., 19 USPQ2d 1689 (TTAB 1991).

Correctable Errors. The following are examples of correctable errors in identifying the applicant:

(1) Trade Name Set Forth As Applicant. If the applicant identifies itself by a name under which it does business, which is not a legal entity, then amendment to state the applicant’s correct legal name is permitted. Cf. In re Atlanta Blue Print Co., 19 USPQ2d 1078 (Comm'r Pats 1990) (Post Registration examiner erred in refusing to allow amendment of affidavit under 15 U.S.C. §1058 to show registrant’s corporate name rather than registrant’s trade name).

(2) Operating Division Identified as Applicant. If the applicant mistakenly names an operating division, which by definition is not a legal entity, as the owner, then the applicant’s name may be amended. See TMEP §1201.02(d).

(3) Minor Clerical Error. Minor clerical errors such as the mistaken addition or omission of “The” or “Inc.” in the applicant’s name may be corrected by amendment. However, change of a significant portion of the applicant’s name is not considered a minor clerical error.

(4) Inconsistency in Original Application as to Owner Name or Entity. If the original application reflects an inconsistency between the owner name and the entity type, e.g., an individual and a corporation are each identified as the owner in different places in the application, the application may be amended to clarify the inconsistency.

Example: Inconsistency Between Owner Section and Entity Section of TEAS Form: If the information in the “owner section” of a TEAS application form is inconsistent with the information in the “entity section” of the form, the inconsistency can be corrected, e.g., if an individual is identified as the owner and a corporation is listed as the entity, the application may be amended to indicate the proper applicant name/entity.

Signature of Verification By Different Entity Does Not Create Inconsistency. In view of the broad definition of a “person properly authorized to sign on behalf of an applicant” in 37 C.F.R. §2.33(a) (see TMEP §804.04), if the person signing an application refers to a different entity, the Office will presume that the person signing is an authorized signatory who meets the requirements of 37 C.F.R. §2.33(a), and will not issue an inquiry regarding the inconsistency, or question the signatory’s authority to sign. If the applicant later requests correction to identify the party who signed the verification as the owner, the Office will not allow the amendment. For example, if the application is filed in the name of “John Jones, individual U.S. citizen,” the verification is signed by “John Jones, President of ABC Corporation,” and the applicant later proposes to amend the application to show ABC Corporation as the owner, the Office will not allow the amendment, because there was no inconsistency in the original application as to the owner name/entity.

(5) Change of Name. If the owner of a mark legally changed its name before filing an application, but mistakenly lists its former name on the application, the error may be corrected, because the correct party filed, but merely identified itself incorrectly. In re Techsonic Industries, Inc., 216 USPQ 619 (TTAB 1982).

(6) Partners Doing Business as Partnership. If an applicant has been identified as “A and B, doing business as The AB Company, a partnership,” and the true owner is a partnership organized under the name The AB Company and composed of A and B, the applicant’s name should be amended to “The AB Company, a partnership composed of A and B.”

(7) Non-Existent Entity. If the party listed as the applicant did not exist on the application filing date, the application may be amended to correct the applicant’s name. See Accu Personnel Inc. v. Accustaff Inc., 38 USPQ2d 1443 (TTAB 1996) (application was not void ab initio where corporation named as applicant technically did not exist on filing date, since four companies who later merged acted as a single commercial enterprise when filing the application); Argo & Company Inc. v. Springer, 198 USPQ 626 (TTAB 1978) (application may be amended to name three individuals as joint applicants in place of an originally named corporate applicant which was never legally incorporated, because the individuals and non-existent corporation were found to be the same, single commercial enterprise); U.S. Pioneer Electronics Corp. v. Evans Marketing, Inc., 183 USPQ 613 (Comm’r Pats. 1974) (applicant’s name may be corrected where the application was mistakenly filed in the name of a fictitious and non-existent party).

Example 1: If the applicant is identified as ABC Company, a Delaware partnership, and the true owner is ABC LLC, a Delaware limited liability company, the application may be amended to correct the applicant’s name and entity if the applicant states on the record that “ABC Company, a Delaware partnership, did not exist as a legal entity on the application filing date.”

Example 2: If an applicant has been identified as “ABC Corporation, formerly known as XYZ, Inc.,” and the correct entity is “XYZ, Inc.,” the applicant’s name may be amended to “XYZ, Inc.,” as long as “ABC Corporation, formerly known as XYZ, Inc.” was not a different existing legal entity. Cf. Custom Computer Services Inc. v. Paychex Properties Inc., 337 F.3d 1334, 1337, 67 USPQ2d 1638, 1640 (Fed. Cir. 2003).

To correct an obvious mistake of this nature, a verification or declaration is not normally necessary.

Non-Correctable Errors. The following are examples of non-correctable errors in identifying the applicant:

(1) President of Corporation Files as Individual. If the president of a corporation is identified as the owner of the mark when in fact the corporation owns the mark, and there is no inconsistency in the original application between the owner name and the entity type (such as a reference to a corporation in the entity section of the application), the application is void as filed because the applicant is not the owner of the mark.

(2) Predecessor in Interest. If an application is filed in the name of entity A, when the mark was assigned to entity B before the application filing date, the application is void as filed because the applicant was not the owner of the mark at the time of filing. Cf. Huang v. Tzu Wei Chen Food Co., supra (application filed by an individual two days after ownership of the mark was transferred to a newly formed corporation held void).

(3) Joint Venturer Files. If the application is filed in the name of a joint venturer when the mark is owned by the joint venture, and there is no inconsistency in the original application between the owner name and the entity type (such as a reference to a joint venture in the entity section of the application), the applicant’s name ca